Calvin Klein X – mark your augmented reality spot

Calvin Klein Augmented Reality

While the Calvin Klein brand lost its brand relevance due to over-saturating the market by licensing its brand to anyone with a screen printer, their fragrance and underwear division kept the company afloat (Remember Marky Mark back in the day?).

Taking advantage of the still nascent space known as Augmented Reality, CK just launched an AR app of their own. Give it a look and leave your feedback in the comments section:

Calvin Klein X – mark your spot.

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