Thoughts On The New Pepsi Logo


Short and sweet, all jokes aside, I like it. As I’ve commented previously throughout the blogosphere, I felt the brand has always stood for youth and the new logo has a Hollister cache the other didn’t. Will the new logo lead to increased sales? Possibly. I’ll be interested to see the accompanying campaign to the rebranding.

Coming soon however is video of the Pepsi “unboxing” as I was invited, along with Ken Burbary to join Shannon Paul at the Woodward Avenue Brewery for the intimate festivities. It was riveting (and a lot of fun in the process).

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s