McDonald’s Brings Fresh Ideas To Out Of Home

I can’t imagine how difficult it must be promoting McDonald’s health-conscious menu items but Leo Burnett did a fine job constructing this garden billboard made from lettuce that grew over a number of days.

They certainly gave people something to talk about, all while promoting a product in the truest sense of the matter. Just remember, for as garden fresh as McDonald’s salads are, make sure to tell them to hold the tomatoes.


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